Nura's journey began in Hamburg, Germany, where she was born and raised. Growing up in a multicultural household with a German mother and a Syrian father, she was exposed to diverse influences from an early age, nurturing an appreciation for different cultures and artistic expressions.
Her passion for fashion design led her to pursue a degree in the field.
EDUCATION & CAREER
Her passion for fashion design led her to pursue a degree in the field.
Throughout her studies, Nura discovered a fascination for the artistic and painterly aspects of fashion, which ignited a new creative path for her. She sought to explore the intersection of fashion and art, where garments could be transformed into canvases, and colors and textures could evoke powerful emotions.
During her academic years, Nura had the opportunity to gain valuable experience in print design at renowned fashion houses such as Alexander McQueen in London and Escada in Munich. These experiences allowed her to refine her skills and further develop her artistic sensibilities, merging her love for fashion with her growing passion for painting.
During her academic years, Nura had the opportunity to gain valuable experience in print design at renowned fashion houses such as Alexander McQueen in London and Escada in Munich. These experiences allowed her to refine her skills and further develop her artistic sensibilities, merging her love for fashion with her growing passion for painting.
Nura's extensive experience in the high street sector, working with renowned brands such as Zara, H&M, and S.Oliver, has sharpened her skills in navigating predefined structures and translating ever-evolving social influences into her designs. She seamlessly blends her artistic vision with commercial demands, creating designs that are both visually captivating and commercially viable.
THE APPROACH
Regardless of whether she is working on commercial projects or pursuing her own artistic endeavors, Nura's work is always rooted in deep emotional motivation. In her commercial work, she carefully considers the feelings she wants to convey visually, while in her personal creations, she allows the process to unfold organically. She believes in letting her paintings and drawings guide her, revealing their own narratives and stories, rather than solely relying on intellectual direction.
For Nura, design is a dynamic process, and she measures its success by the vitality and autonomy that emerge from her artwork, making each piece an expression of its own.
As Nura continues to evolve as an artist, she remains dedicated to exploring the limitless possibilities of fashion as a medium for self-expression and artistic storytelling. Her journey is one of continuous growth, driven by a desire to create art that not only captures the eye but also touches the soul.
For Nura, design is a dynamic process, and she measures its success by the vitality and autonomy that emerge from her artwork, making each piece an expression of its own.
As Nura continues to evolve as an artist, she remains dedicated to exploring the limitless possibilities of fashion as a medium for self-expression and artistic storytelling. Her journey is one of continuous growth, driven by a desire to create art that not only captures the eye but also touches the soul.
Text: Mirjam Calabrese
Photo: Tatiana Santos
Photo: Tatiana Santos